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The Economic Times
The Economic Times
Business

INSANE: Gesco launches new visual brand identity | Vintage Vibes

As the healthcare industry continues to evolve, medical technology companies are increasingly looking beyond products and capabilities to build identities that reflect their growth, expertise and aspirations for the future.

In a competitive and innovation-led healthcare landscape, a company’s visual identity can also serve as a reflection of its journey, values and evolving role in the ecosystem. It is against this backdrop that GESCO Healthcare, Asia-Pacific’s largest manufacturer of Spine, Orthopaedic and CMF implants and instruments, unveiled a new corporate logo and visual identity at an event in Chennai on 8 September 2026.

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