Alex Cooper’s blowout is fit for a mogul. While you may associate Marie Claire’s latest cover star and "Call Her Daddy" podcast host with her signature low bun, Cooper brought a bouncy blowout to her latest photo shoot—and I have all the behind-the-chair secrets on how to get her look.
Hairstylist Ryan Richman explains that the volume and versatility (Cooper had a handful of looks for the Mogul issue) boiled down to creating a solid foundation. “I started with a sexy blowout for the first few shots that we wanted for the bedroom set,” Richman exclusively tells me. “It’s a really easy style to do and also works into other, more intricate looks. I never like to hold up a production, so I always make sure the looks can be changed over quickly."
