Florida Gov. Ron DeSantis' glitchy Twitter chat with Elon Musk on Wednesday was a stumbling start to his campaign's media strategy for 2024: Largely ignore mainstream media — and their tough questions — by sticking to conservative outlets.
Why it matters: DeSantis' safe-spaces game plan will test the powers of the conservative media ecosystem. If he can get past former President Trump to the general election, he'll likely have to appeal to more voters than the most conservative outlets can deliver.
