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The Guardian - US
The Guardian - US
Technology
Nick Robins-Early

YOU WONT BELIEVE: Google s second antitrust suit brought by us begins over online ads - You Need To See This

Merrick Garland in front of a US flag and the Department of Justice seal.
Merrick Garland announces the justice department’s antitrust lawsuit against Google over its digital advertising business, on 24 January 2023. Photograph: Kevin Lamarque/Reuters

A second antitrust trial pitting Google against the US Department of Justice began on 9 September, with a federal judge in Virginia hearing opening statements over whether the tech giant illegally monopolized the digital advertising industry. The case could have far-reaching implications for Google’s primary source of revenue as well as the tech industry and online publishers.

The long-awaited trial is the second major US antitrust suit against Google, after the company lost a landmark case last month that determined the company illegally monopolized the online search industry. Unlike in that trial, the justice department is seeking specific remedies in its second case, ones that would force Google to break up parts of its business and divest some of its advertising technology.

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