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David Wehrheim, Associate Professor of Strategic Management, IESE Business School (Universidad de Navarra)

YOU WONT BELIEVE: Greater job security can make inventors less creative | Mind Blowing Facts

Apple's senior vice president of Retail + People Deirdre O'Brien and CEO John Ternus welcome customers to the Apple store on Fifth Avenue, New York. Apple

When Apple recently presented its (rather pricey) new folding phone, one of the questions hovering over the launch – and in particular its new CEO, John Ternus – was whether the technology giant can recover its famously innovative magic touch.

Apple remains extraordinarily profitable, but the company that revolutionised consumer electronics in the 2000s has been dogged by concerns over its dependency on a single, decades-old product – the iPhone – and its associated services. There is intense speculation around whether Ternus will reinvigorate the culture of radical innovation that drove Apple’s growth, as well as the development of the smartphone itself.

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