You’ve seen signs of it already this year. In Indianapolis, after Jim Irsay fired Frank Reich. In Carolina, after David Tepper fired Matt Rhule. And especially in Denver, after CEO Greg Penner, who’s leading the Waltons’ ownership of the Broncos, announced that first-year head Nathaniel Hackett was being let go.
In 2023, NFL owners are out front.
In the past, we’ve seen coach and GM searches farmed out to glorified headhunters (the search firms) or front-office types, only coming back to the bosses to be rubber-stamped ahead of the introductory press conferences.
