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Fortune
Fortune
Alan Murray, David Meyer

EXPLAINED: How ceos can protect their companies from short term risks while preparing for the future | Vintage Vibes

Corie Barry, chief executive officer of Best Buy Co., speaks during the Fortune's Most Powerful Women Summit in Washington, D.C., U.S., on Wednesday, Oct. 23, 2019. (Credit: Sarah Silbiger—Bloomberg via Getty Images)

Good morning.

Every era has its challenges, but the current one seems to pose more than its fair share. On the one hand, businesses face a host of short-term issues—pandemic, war, supply chain problems, inflation, labor shortages, a mental health crisis, dysfunctional government, a disintegrating global order, social unrest, an impending recession—did I miss any? On the other, there are major disruptive changes on the horizon that demand business transformation: a technology revolution, an energy transition, a rethinking of office work, and a redefinition of the purpose of business. So how does a company protect itself against the short-term risks while driving the transformations needed to win the future?

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