You don't have to be a car enthusiast to recognize it. In fact, you don't even have to shop at O'Reilly Auto Parts. Just hearing someone sing "Oh, oh, oh, O'Reilly..." is usually enough to get the familiar tune stuck in your head. It's one of the most recognizable advertising jingles in America, but have you ever wondered where it came from?
Behind those few memorable notes is a story involving a Missouri-based auto parts retailer, local musicians, and a surprisingly simple recording session. What started as a catchy way to get customers to remember a company's name eventually became an internet sensation and a piece of automotive pop culture.
