
Theodore Roosevelt was president at the start of the Celebrity Age, and at the start of much of the modern image of the presidency. The White House was just beginning to be called that (rather than the Executive Mansion); Roosevelt's renovations on the building created the West Wing. And his daughter, Alice, created one model for presidential relatives over the next century.
Aged 17 when her father became president, she was a gift to the Washington press corps. Photogenic and charming, she was nicknamed "Princess Alice" in the papers. She was invited to Edward VII's coronation (she did not attend), and the German kaiser had her christen his yacht. Her hobnobbing with royalty didn't sit well with her father's man-of-the-people pose, but he could do nothing to stop his daughter's fame.