I've been part of the Apple ecosystem for years now, and there are plenty of things that keep me in the walled garden. From Continuity features between my devices to better app performance and the broader ecosystem, and even iCloud to an extent. Yes, the cloud storage service.
While iCloud costs extra if you want to use it properly, it does justify itself in some ways. Perks like having your iPhone backed up daily and your photos synced across devices are genuinely useful. But, for me, the biggest reason iCloud feels worth it is a feature Apple quietly introduced a few years ago.
