It's rare that an app completely changes the social media landscape, with TikTok a great example of this in recent history. Strange as it may seem now, Snapchat was one of these revolutionary apps when it arrived on phones over 10 years ago.
While the platform has dwindled in social status over the years, with many viewing it as an app for teens, there's no denying it's ground-breaking legacy - without Snapchat we wouldn't have 24 hour stories on Instagram and Facebook.
However, the latest advancement from the US image-focused messaging app has caused a lot of controversy as Snapchat has now added an artificial intelligence feature called My AI into users chat list.
