Over-60s will also keep their discounts
(Picture: Dinendra Haria / SOPA Images / LightRocket via Getty Images)In light of the current cost-of-living crisis, Iceland has committed to extending its price freeze on its £1 frozen value range for a second year.
The supermarket offers around 20 per cent of all its products for £1 or less. Throughout 2023, Iceland will be working to mitigate the impact of rising inflation on shoppers by keeping the price of more than 600 £1 or less items as close to £1 and under as possible for the rest of the year.
