In an effort to make the more stylish and safer composite liquefied petroleum gas (LPG) cylinders more popular among consumers, Indane has begun a campaign to text customers in the State. These cylinders weigh lesser than the traditional 14.2 kg domestic bottles made of steel and allow consumers to see the quantity of gas inside.
Sources in Indane said the composite cylinders that come in 5 kg and 10 kg variants are popular in Bengaluru’s IT hub. “Many young consumers are going in for these cylinders since they don’t rust, don’t cause scratches on the flooring and are easy to carry,” he said.
The text message from Indane said: “Switch to the all-new, stylish, rust-free, 50% lighter, composite cylinder from Indane. Security deposit of Rs. 3,500 applicable. If you’re already an Indane domestic customer, you will only have to pay the differential deposit amount. Give a missed call to 8655677255 to apply for your composite cylinder now.”
