New research has revealed that Irish shoppers are spending up to €477 a year more chasing supermarket voucher discounts.
The study, undertaken by Coyne Research on behalf of Adi, asked 1,000 Irish adults about their spending habits when it came to groceries.
During a cost of living crisis and with food shortages globally, it doesn't make for good reading, with people spending on average €9 more than they should, leading to a whopping total of €477 if they try and qualify for 'money-off' vouchers each time they shop.
