Logo battles between brands can get ugly – and they also get hugely expensive. Germany's Lidl has won a high-profile case against Tesco, and the decision could cost Britain's biggest supermarket operator dearly.
At issue was Tesco's use of what might seem a very simple design involving a yellow circle on a blue background, but the colours and shape bear a notable resemblance to the Lidl logo (see our guide to how to design a logo for tips for your own work).
