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MYSTERIOUS: Kevin murphy grows marketplace revenue 141 with pattern | Mind Blowing Facts

Premium haircare brand strengthens marketplace control while maintaining salon channel growth

MELBOURNE, Australia, June 19, 2026 /PRNewswire/ -- Premium haircare brand Kevin Murphy has grown its Amazon Australia revenue by 141% with ecommerce accelerator Pattern, transforming the marketplace from a grey market challenge into one of the brand's fastest growing retail channels.

Photo credit: Kevin Murphy

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