A knockoff ‘Morrisan’ store has left shoppers in hysterics after the owner adapted the famous supermarket name in a cheeky attempt to pull in more customers.
The shop, which recently opened in the centre of Manchester, shares an incredibly similar name and colour scheme to the supermarket group Morrisons. But instead of copying the business’s brand wholesale, the owner has craftily replaced an “o” with an “a” and shaved off an “s” from the high street chain’s name.
He has also exchanged Morrison’s famed logo - symbolising leaves on a tree - for an image of a trolly with an arrow pointing into it. Amused locals, who spotted the newly opened premises, felt it resembled similar past attempts by store owners to adapt supermarket branding to their advantage.
