MacPaw has spent years building a reputation as one of the most design-conscious developers in the Mac ecosystem. Its flagship product, CleanMyMac, has long included a malware removal module powered by Moonlock's engine. In October 2025, the Kyiv-based company spun that security technology into a standalone product: Moonlock, a full-featured antivirus app that goes well beyond a simple scanner.
Rather than leading with threat counts and detection percentages, Moonlock frames itself as security software that treats users like adults, explaining what malware is, why it matters, and what to do next, instead of firing off opaque alerts. The marketing centers on a 'care, not scare' approach, essentially promising to educate you rather than just bombarding you with red-text alerts.
