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PC Gamer

Tyler Wilde

THE TRUTH ABOUT: Microsoft doesnt know what to do about the memory pricing crisis microsoft is causing - Caught on Camera

Microsoft Asha Sharma Xbox Memory

Asha Sharma in Microsoft's Unlocking the AI Revolution showcase: "Join us for this insightful interview with Asha Sharma where she will outline the forward direction for AI products, focusing on how they can assist administrators and IT professionals in managing costs and enhancing their operations. Asha will also highlight exciting use cases and real-world applications of AI that have emerged over the past year and a half.".

Due to the memory pricing crisis that its own AI ambitions are helping cause, Microsoft does not know how to sell a new Xbox that feels cutting-edge at a price that regular people can afford.

The next Xbox, codenamed Helix, will have "leading-end performance," new Xbox boss Asha Sharma said in a recent interview with Fortune, but I'm left wondering how Microsoft defines that, because everything else she said downplays its likely technical capabilities.

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