
KTM parent company Pierer Mobility established its interest in MV Agusta when the two entities inked a North American distribution deal in September, 2022. The Austrian firm only strengthened its ties to the boutique Italian OEM by investing 30M Euros (~$31.1M USD) and claiming a 25.1 stake in the company just two months later, in November, 2022.
With more influence over MV’s purchasing, supply chain, and distribution, Pierer Mobility CEO Stefan Pierer carries much more weight at the Italian firm nowadays. So, it’s no surprise that the outspoken KTM, Husqvarna, and GASGAS boss didn't hold back in a recent interview with German outlet Motorrad.