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Sports Illustrated
Sports Illustrated
Entertainment
Nick Selbe

HISTORICAL FACTS: Nba draft will have new pick is in jingle inside the arena | History Defined

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NBA draft purists, cover your ears: there’s a new sheriff in town. Or, rather, a new jingle.

In a move that only strengthens the grip on the world’s foremost basketball league among its insurance provider competitors, State Farm has taken over that most sacred of auditory traditions by supplying the in-arena draft jingle for Thursday night’s NBA draft. If you’ve watched even a single NBA game over the past decade and paid the slightest bit of attention during the commercial breaks, you’ve heard this one before.

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