
The National Broadcasting and Telecommunications Commission (NBTC) is pushing for cooperation between South Korean broadcasters and Thai television operators to elevate the potential of Thai TV programmes in the long term and promote soft power abroad.
Pirongrong Ramasoota, an NBTC board member, said the agency had held talks with Content Wavve, the leading over-the-top operator in South Korea, about possible cooperation to enhance the Thai TV business.