This year's women's NCAA March Madness tournament is smashing viewership records.
By the numbers: The women's Elite Eight round of the tournament drew 2.2 million average viewers — the most on record for ESPN and 43% higher than 2022.
This year's women's NCAA March Madness tournament is smashing viewership records.
By the numbers: The women's Elite Eight round of the tournament drew 2.2 million average viewers — the most on record for ESPN and 43% higher than 2022.