Stigmas around Down syndrome were challenged thanks to a new ad breaking down stereotypes and urging viewers to reconsider assumptions. As the ad highlighted people born with the condition’s capabilities, positive reactions poured out on social media.
In honor of World Down Syndrome Day, which takes place March 21, the new ad, which challenged people to change the way they think about people with Down syndrome, was produced by CoorDown and Small New York in association with the National Down Syndrome Society (NDSS) and other organizations.
The ad starts with 22-year-old model and actress Madison Tevlin, who has Down syndrome, addressing a bartender.
