There are few more prominent names in cybersecurity than Norton. Norton Family tries to leverage that recognition and trust into one of the best parental control apps that protects your children when they’re using the internet.
With a wide feature set that includes screen time controls, inappropriate content filters, app restrictions, and location checkers, it’s clear that Norton Family provides many of the options that busy families with digitally savvy children need.
Some of the features have more depth than you’ll find on other parental control apps, too, but there are questions about how effective Norton Family is on Apple’s iOS platform. So, let’s find out if Norton’s product is the right option for protecting your children.
Norton Family: Plans and pricing
Norton Family gets off to an impressive start: it costs just $49.99/£29.99 per year. That stellar price undercuts many rivals – top tools like Qustodio and Bark cost $89.36/£69.95 and $99 for a year of access to their upper-tier products.
Because Norton offers so many consumer cybersecurity products, it’s easy to get Norton Family included in other products. Norton 360 Deluxe, for instance, includes Norton’s parental control features alongside a secure VPN, dark web monitoring, and scam protection. It costs $49.99/£29.99 for the first year, with a renewal price of $119.99/£89.99.
And if you want to add even more features, such as Norton’s identity theft protection and credit monitoring, Norton 360 Premium or Select Plus costs $99.99/£99.99.
Those prices may look high, but remember that they’re for broader security products that happen to include Norton Family features, so they still represent excellent value.
If you’re still unsure if Norton Family is right for you, there’s a 30-day free trial – a generous offer that’s longer than many other free trials. Bear in mind, though, that there’s no unrestricted free version of Norton Family, as is the case with tools like Boomerang.
Norton Family: Features
Web filtering is one of Norton Family’s strongest areas. Parents can block websites using 45 pre-defined categories of inappropriate content, including porn, violence, gambling, and alcohol, which is more than many rivals.
What we like most about Norton Family is the ability to set restriction levels for websites instead of blocking them outright. Parents can choose from four restriction levels: Very High, High, Moderate, and Low, depending on the age of the child. For instance, the High restriction level is ideal for children under 10 years of age.
Alternatively, Moderate and Low restriction levels are meant for older teenagers, who’ll see a warning before accessing restricted content but can still choose to visit the website. You can also create custom restrictions in case you want your child to be able to visit a particular website but receive a notification every time they do.
The impressive filtering extends to apps, too. Parents are presented with a list of apps installed on child devices, blocking is simple, and each app has an activity report for parents to see when the app was installed and how much it’s used. Newly-installed apps are even given a special highlight on Android devices.
The only thing missing here is the ability to set app time limits – a feature you’ll find on many rivals, including Qustodio.
Norton also monitors the terms and phrases your child searches on popular search engines such as Google, Bing, YouTube, Ask, and Yahoo. There's also an option to always enable safe searching across various browsers on Android – but on iOS, this only works using Norton’s own browser. Also note that Norton Family doesn’t work on child Mac OS devices at all.
Norton’s screen time schedules can be built in thirty-minute increments – that’s fine, but apps like Mobicip allow more granular control. Parents can set screen time limits on different days or just restrict devices at night, and it also has a selection of effective pre-defined schedules for children of different ages.
There’s also a specific module for setting more restrictive limits during school hours – that education option includes additional web filtering to further restrict the content children can access. Kids can request more screen time – a feature you’ll find in Mobicip but not in Qustodio – and screen time reports are displayed easily, with clear graphs showing usage.
Norton Family includes the usual array of location-based features. There’s real-time tracking, and the geofencing tool includes a generous radius of 3,200m (2 miles) – the largest we’ve seen on any parental control app.
Parents can set up alerts to find out where kids are located at particular times of day. Norton’s emphasis on trusting children also extends to an option where kids can perform check-ins and choose to share their location – rather than parents automatically viewing the location.
We particularly liked Norton’s detailed Family Activity reports, which give you a quick snapshot of all your child’s activity. This includes your child’s device usage time, allowing you to check the total number of hours they have spent on their phone.
There’s also a pretty handy video summary that lets you know about the videos your child has been watching, including details such as the date and time, title of the video, and its category. Besides this, you get a comprehensive web summary that provides information on the websites your child has visited, as well as an app summary.
Elsewhere, Norton allows parents to instantly lock child devices and prevent app uninstallation with additional security features. However, Norton doesn’t support certain features on iOS. For instance, web content filtering and Safe Search enforcement only work through the Norton Browser on iOS. Similarly, search supervision and video supervision also work only on the Norton Browser on both Android and iOS, while app supervision is not available on iOS at all.
Norton Family also lacks in certain other areas, which prevents it from becoming an automatic first choice. For starters, there’s no dedicated social media monitoring. Parents have to rely on app limitations and keyword alerts if they want to monitor their child’s activity on social media platforms. Norton Family cannot directly read your child’s conversations on various social messaging apps.
Additionally, Norton cannot monitor calls or text messages either. If these are important features for you, you may want to consider other options such as Bark or Qustodio.
Norton Family: Interface and in-use
Norton’s parental control apps are available on Android, iOS and the Edge, Chrome and Firefox browsers, while child apps can be installed on Android, Windows and iOS devices.
No matter what platform you’re using, Norton Family is very easy to set up with a familiar process that requires account registration and allowing the typical range of app permissions on child devices.
The kids apps allow children to browse the web using the Norton Family Browser and it’s easy for children to find the option to send a check-in to parents, see the rules they’ve been set, or ask for a time extension.
Parent apps are similarly well designed, with clean design and options in sensible places. Altering settings is simple, and the app's web version is just as straightforward to use.
Norton Family: Support
Norton Family’s entry-level support module includes loads of helpful, well-produced guides and a busy forum for asking questions. If you need to contact Norton support, there are phone and live chat options that are open 24/7 – the benefit of dealing with a large business like Norton rather than a smaller organization that can’t provide that level of access.
If you’d like more support, including faster access to experts, then you can also pay for Norton Ultimate Help Desk. This provides quicker and more comprehensive support, but it costs $99.99/£99.99 annually.
Also note that Norton’s array of support options doesn’t always mean you’ll get a good answer.
The sheer size of Norton means that some users report that some of Norton’s customer support representatives are not particularly helpful with queries about Norton Family features – if you’ve got a specific query then you’ll need to get lucky and land a knowledgeable support representative if you don’t want to get generic and vague answers.
Norton Family: The competition
If we break down Norton Family’s annual pricing, it comes to just around $4.16 per month, making it more affordable than most other parental control providers out there. For instance, Bark, one of the leading players in this field, charges around $14 per month for its full suite of features. But that includes the ability to monitor your child’s texts, along with more comprehensive app controls covering 30+ apps.
If you want something cheaper than Norton Family, you can go with Mobicip, whose Lite plan costs only $2.99 per month and offers great scheduling and screen time management. Elsewhere, the features are very similar to what you get with Norton Family, but keep in mind that you'll have to deal with a lack of social media monitoring and app limits with this budget Mobicip plan.
In our research, we found that Norton Family is still better than Qustodio’s basic plan (cost similar to Norton Family at $59.95/year), which only offers web filtering, location monitoring, app blocking, and daily time limits. To unlock more advanced features, such as social media monitoring, call and message monitoring, and application insights, you’ll need to get a higher-priced plan that costs almost twice as much as Norton Family.
Norton Family: Final verdict
Norton Family, then, sits in a tricky spot. It’s a good pick if you’re looking for a good, well-rounded parental control app, plus it helps that it’s included with many other Norton apps too. It offers an excellent range of features, including web content filtering, Safe Search, app supervision, screen time schedules, and real-time location tracking.
In addition to offering one of the widest geofencing ranges (2 miles), Norton Family is also on the affordable end of the spectrum, costing just $49.99 for the entire year. However, it comes with its fair share of compromises.
Norton Family doesn't offer dedicated social media monitoring and cannot monitor calls or text messages. It also lacks per-app time limits, and certain features, such as web filtering and search supervision, are quite limited on iOS devices. If these limitations break the deal for you, consider alternatives such as Bark, Qustodio, or Mobicip.
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