One of the biggest moments at Omega was in the year 2000, recalled its president and CEO Raynald Aeschlimann. On Zurich’s Bahnhoffstrasse, the Swiss brand had opened a boutique where all Omega watch collections were available in one location for the first time.
“Mr Hayek gave me the responsibility to open our first retail store. It was like opening ourselves. It was a moment that we could meet ourselves and our end consumers. It showed the world that we were back, and that Omega is very clearly a big name in the watch industry,” said Aeschlimann, who was sales and marketing project manager at that time.
