Web traffic is a fickle thing, somewhat subject to the whims of tech overlords. And an overemphasis on traffic is also a path to sacrificing journalism’s higher callings, as sensationalism and even misinformation tend to sell rather well.
Still, online readership data is one useful tool for us to figure out what you, the Texas Observer audience, want from us and what we should consider doing more often. So, for my benefit and hopefully yours, here’s a list of 10 of our most-read stories of 2024 (measured by web traffic only).
The top two stories here, investigations of social media nazis and charter schools, were far and away our most-read of the year. After that, the list is lightly curated to reflect the diversity of Observer stories that y’all loved this year.