
The Panasonic W90A is the top standard LED TV currently offered by the Japanese home cinema giant. While it may not have fancy technologies such as Mini LED backlighting or the giant Technics-tuned speaker-bar seen on Panasonic's flagship sets, it’s still a very interesting TV for a couple of reasons.
First, it’s one of the first TVs from Panasonic to run Amazon’s Fire TV software rather than the firm’s own My Home Screen system, which in recent years has rather been left behind by its rivals in terms of design and app availability. Second, it retains the brand’s iconic focus on delivering 'as the director intended' picture quality – a key area where many affordable TVs fail. But with rivals from Hisense, TCL and Amazon’s own Omni QLED range nipping at its heels, can the W90A succeed in this very busy segment of the market?