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Benzinga
Benzinga
Business
Shivani Kumaresan

INSANE: Papa john s plans giveaway of 19 840 nfts with new cheddar range | Vintage Vibes

PZZA London Papa Johns Spain
  • Papa John's International Inc (NASDAQ:PZZA) will drop its first collection of collectible NFTs (non-fungible tokens).
  • The NFTs also feature in the second release of Papa Johns' Papa X Cheddar marketing campaign to promote its new Cheddar range.
  • The collection of 19,840 NFTs will drop nine on-trend bag designs inspired by the pizza delivery hot bag, on several dates throughout early March.
  • The NFTs were created by professional NFT designer Tom Hoff, based in Spain, and artist Ash Sketch from London's Central Saint Martins.
  • Fans can redeem the meta-fashion accessory by scanning a QR code on a pizza box leaflet, scanning a QR code in the delivery confirmation e-mail, or clicking onto promotional social media posts.
  • Price Action: PZZA shares are trading lower by 4.36% at $97.86 on the last check Monday.
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