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TV Tech
TV Tech
George Winslow

FOUND: Paramount advertising brings ai generated ads to pluto tv paramount | Mind Blowing Facts

Paramount Paramount Advertising Pluto TV Waymark Pluto SMB CTV
AI.

NEW YORK—In another important example of how artificial intelligence is transforming the ad business, Paramount Advertising has introduced the AI-powered Paramount Ads Manager. 

The offering is designed to attract new potential TV advertisers by making premium video and television advertising accessible to small- and medium-sized businesses (SMB).  Powered by generative AI partner Waymark, the offering allows SMBs to create, manage, and track their ads across Paramount+ and Pluto TV, the world’s most widely distributed FAST service, tapping into 100 million full episode monthly viewers. 

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