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AAP
AAP
Health
Aaron Bunch

INSANE: Personal hygiene now a luxury item as costs bite - The Real Truth

Millions of Australians are living in hygiene poverty as the soaring cost of living leaves many unable to afford soap, shampoo and deodorant, a survey has found.

More than four million people, or more than one in seven, recently skipped buying essential personal hygiene or household cleaning products, according to charity Good360 Australia.

"It's heartbreaking to see families having to choose between heating, eating or keeping clean," managing director Alison Covington said on Tuesday.

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