
Where would Western luxury automakers be today without the Chinese market? Prestige brands have been riding the gravy train for years, but all good things must come to an end. The rise of domestic automakers has severely impacted demand for international brands; ask Porsche. Its sales in China slipped by 28 percent in 2024 to 79,283 cars. The first quarter of this year has been even worse, with demand plummeting by 42 percent to 9,471 units.