Prime Day has grown into one of Amazon’s biggest sales events. But the numbers the sale turns in these days make the early experiments look downright puny.
Last year’s Prime Day saw 375 million items sold, per Amazon, and Adobe estimated sales came in close to $13 billion in the U.S. alone. That’s even more impressive when you consider that the initial Prime Day sold just 34.4 million items, but was still considered an overwhelming success.
