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Lifestyle
Andrea Carrillo

BIZARRE: Puma is getting into nfts and digital sneakers - What They Never Told You

Puma has just announced its biggest leap into the metaverse. In partnership with 10KTF, an online NFT shop run by fictional character Wagmi-San, the lifestyle brand is bringing its apparel to the digital sphere. Puma teased the project a few weeks ago on Twitter — and promptly changed its name to Puma.Eth” — but speculation was confirmed during NFT NYC this week.

What’s to come —

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