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The Independent UK
The Independent UK
Business
Holly Williams

REVEALED: Refillable personal care brand wild bought by unilever 31eb26e7 9a29 4414 ac74 00927570fb1d | Rare Historical Photos

Consumer goods giant Unilever has bought upmarket refillable personal care brand Wild to add to its stable of household names.

The Dove soap to Marmite group acquired Wild for an undisclosed sum but reports said the deal could be worth up to £230 million.

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