RARE PHOTOS: Relo metrics adding videoamp data to measure sponsorships - The Real Truth

Relo Metrics said it will integrate VideoAmp’s viewing data into the Relo Metrics sponsorship analytics platform.

Relo Metric said it works with about 55% of top-tier sports leagues including MLB, NBA, NFL, NHL and MLS. The platform uses artificial intelligence to enable real-time decision-making by detecting logos on player uniforms, benches, signage and other on-field locations.