
SAN JOSE, Calif.—Roku has streamed past some notable user milestones, with new data showing that it has more than 80 million active accounts and viewer engagement on Roku is also at a record high. For the first time, more than 100 billion hours were streamed on the platform in 2023, averaging a record of 4.1 hours per day per account in Q4.
Additionally, in the U.S., Roku’s active account base is now bigger than the subscribers of the six largest traditional pay-TV providers combined, the company reported.