At the risk of pointing out the blooming obvious, Samsung sells a lot of TVs. And, while we have no actual evidence, we predict that it absolutely hates it when people combine those TVs with soundbars from other brands.
That’s why it (and fellow/rival TV-producing mega-brand LG) is so determined to produce market-leading soundbars of its own. It’s been getting steadily closer to that lofty ambition in recent years, too, with last year’s flagship Q990C model falling just a whisker short of a five-star verdict.
