Starbucks is putting a limit on how many items customers can order on its mobile app. The coffeehouse chain told TODAY that it has reduced that number from 15 to 12.
The latest change hopes to “improve [Starbucks’] ordering experience for customers, reduce wait times and ease the workload for its baristas,” TODAY reported. It’s all part of Starbucks CEO Brian Niccol’s “Back to Starbucks” plan, which strives to return the chain’s 40,000+ locations to its “community coffeehouse roots.”
