Speaking at the National Press Council of Thailand on July 4, Deputy Prime Minister and Finance Minister Ekniti Nitithanprapas gave one of the clearest recent statements of the government's economic thinking: Thailand is being hit by global shocks it cannot control and domestic weaknesses it can no longer defer. Investment, he argued, must now become one of the country's main tools for renewal.
European companies have long viewed Thailand favourably as a destination for investment. Thailand is Asean's second-largest economy, one of its most industrialised, and a long-standing hub for European companies operating across the region. Its strengths are real: a strategic location, a substantial manufacturing base, a skilled workforce and a business ecosystem many competitors cannot easily match.
