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YOU WONT BELIEVE: Struggling us retailer macy s to close 150 stores - You Need To See This

Macy United States Bluemercury Bloomingdale

Macy's unveiled a new strategy to open a 'Bold New Chapter' for the struggling 166-year-old department store (Credit: AFP)

The iconic but struggling US department store Macy's announced plans on Tuesday to close almost a third of its eponymous locations by 2026 while building up its upscale Bloomingdale's and Bluemercury brands.

In a new strategy dubbed a "Bold New Chapter" aimed at breathing new life into the 166-year-old retailer, the company said it would shut 150 "underproductive" Macy's locations.

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