
A new report from Xumo shows that FAST channels continue to gain traction in the video landscape with data showing that 33% of viewers now watch free ad supported streaming services in the evening and that the average FAST viewer is spending one hour and 40 minutes watching FAST channels in the evening.
The new report, which was produced by Xumo and FASTMaster Consulting, also reported that percentages of viewers watching FAST channels (33%) was close to the levels of broadcast (34%) and cable TV (35%) and AVOD (32%), but below SVOD (58%) and gaming (41%).