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Murray Wenzel

INSANE: Success key as brisbane seeks games brand | Vintage Vibes

Kieren Perkins Brisbane Andrew Liveris Olympics Brisbane 2032

What happens on the field of play will define the success of Brisbane 2032, Kieren Perkins insists. (Joe Giddens/AAP PHOTOS) (AAP)

Forget the mascot, flyers and marketing, Kieren Perkins says there is one essential ingredient to look for as Brisbane's 2032 Olympics goes shopping for a Games brand.

The president of Brisbane's Olympic and Paralympic organising committee Andrew Liveris gave his first public address in the role on Wednesday.

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