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AAP
AAP
Liv Casben

YOU WONT BELIEVE: Sustainability and tech at the heart of beef event | Mind Blowing Facts

Logan Fahey of Bizzy Brahmans prepares for Beef Week in Rockhampton, Queensland. (HANDOUT/BEEF AUSTRALIA)

Sustainability and advances in ag tech are at the heart of one of the world's largest beef festivals, which kicks off in regional Queensland on Sunday.

More than 120,000 people are expected at Beef Australia, held every three years in Rockhampton, with more than 500 international visitors registered for the event.

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