Syncbak, a 15 year-old provider of streaming tech for local broadcast stations has rebranded itself, adopting the name of its streaming service launched in February.
The new name, Zeam Media, reflects the company’s desire to rebrand itself as a media and advertising company, it told TV Tech sister brand B&C. Its Zeam streaming service provides local programming from 300 local stations in markets from about 80% of the U.S. The company is financially backed by Gray Television, NAB, Morgan Murphy Media and Brian Brady.
