
Standing in the aisle of my local Mariano’s this week, I stopped to wonder when Modest Mouse became grocery store music — a reminder of time passing, and therefore my own frail mortality — and picked up a six-pack of sparkling water. The price tag caught my eye, higher than I remembered it being just a few weeks ago.
Now, with tariffs set to go into effect next week, the company behind those cans is likely scrambling to figure out how not to raise prices even further.