With local tourism receipts set to fall below the government target of 656 billion baht because of nationwide floods and economic volatility, the Tourism Authority of Thailand (TAT) plans to accelerate the use of the fiscal 2023 budget to revive sluggish demand.
TAT governor Yuthasak Supasorn said a promotional campaign to help absorb travel costs for local tourists is essential because the market is plagued by several unfavourable factors.
