Aiming to revive the city, the Bangkok Metropolitan Administration (BMA) will promote the distinct characteristics and local specialities of each neighbourhood to boost economic activity and tourism in Bangkok.
Bangkok is heavily reliant on income from tourism. So, it was no surprise that the city was hit by the collapse of the tourism industry during Covid-19. As visitors slowly return, Bangkok's administrative team led by the new governor Chadchart Sittipunt seeks to exploit this opportunity to reboot the city's main economic engine by bringing out Bangkok's local charms.
