Many Europeans have long stopped taking notice of cookies that pop up on their browsers and press “accept” (roughly 54% of Europeans) or “deny” (26%) - without much afterthought.
Naturally, even fewer take the time to check their privacy settings regularly to see who has access to their search history. The problem was dubbed “cookie fatigue,” and the European Commission has outlined plans in the Digital Omnibus for a new system that could address it.
