Ghostbusters: Frozen Empire will be released this month, and promotional material features a familiar design: the Ghostbusters logo. The original logo design became iconic after the first Ghostbusters film in 1984, but it almost never was.
The Ghostbusters logo was initially only going to be used on the eponymous team's uniforms and on the Ectomobile. It was when Columbia Pictures realised it also needed a design for marketing that more serious attention was given to the matter. The result was an iconic logo that remains recognisable today, although it's had some tweak.
